Leverage Your Channel Sales Partners to Grow Revenue

Leverage Your Channel Sales Partners to Grow Revenue


You’ve got a thriving business and you’re wanting to take the next step – reaching out to channel partners for expansion. Did you know, over 75% of world trade flows indirectly through channels Depending on your industry? It may not be entirely true that channel partnerships dominate your revenue streams. But don’t hold your breath, because very soon it will be. Worldwide, 75% of sales revenue is coming through channel partnerships, and it’s only going to increase in the future. Here’s how you can leverage channel sales partners to grow YOUR revenue.

Channel partners are extremely valuable. They are a great way to step up your sales expansion, and this is where 75% of your business comes from. Establishing the right channel partners allows you to reach an extensive market at a much faster pace. Simply put, you have a better chance of influencing buyers indirectly.

We all know that growing your sales team takes time, resources, and management attention. The costs quickly accumulate. But having a channel partner program shreds most of the cost that is associated with growing a team. You can find a channel partner who is successful in your industry and merely provide them with the information needed to sell your product, the channel partner then takes the reins.

Regardless of what type of product you sell, or services you provide, there are channel partners who are familiar with your work and well-equipped to help you in your industry. Most of the time, channel partners spend a lot of time building their market knowledge in their respective industries; when utilizing channel partners they take advantage of their knowledge as well as their established relationships they’ve accumulated over the years to help your business thrive. Additionally, partners will have valuable feedback on how you can improve your solutions to fit the market.

Whether you are a large enterprise or smaller enterprise – Gorilla can help. We have over 2 decades of channel sales experience. Gorilla has the technology, knowledge, and resources and we have worked with over 800 enterprises. So what are you waiting for? Contact Gorilla so we can help you grow your sales through the channel today!